415.tech
AI & tech, from the frontlines of Silicon Valley
Apple proposes a 15% commission on purchases made outside the App Store, down from 27%

Apple proposes a 15% commission on purchases made outside the App Store, down from 27%

Apple asked the Northern District of California to let it charge 15% on purchases made through external links in iOS apps — down from 27% — with 5% for small-business developers and 10% for subscription renewals and Partner Program members. The rate undercuts Google Play's 20% standard link-out fee, which Epic accepted, which reframes the fight as pricing the commission rather than ending it.

Source: techcrunch.com ↗

Post on XEmail

Apple proposed new commissions of 15% for standard apps, with further discounts for developers who are enrolled in special Apple programs.

Apple filing, U.S. District Court of Northern California

Why this matters

  • → Apple's 15% proposal undercuts Google Play's 20%, shifting the fight from ending commissions to negotiating ra
  • → Reframes years-long Epic antitrust case as a pricing settlement rather than a systemic policy win
Commissions, not principle