ChatGPT ads reach a $1B annual run rate 200 days after OpenAI started testing
OpenAI says ChatGPT ads are running at a $1 billion annualized pace 200 days after US testing began in February, now live in 40-plus countries with self-serve buying opening in Europe, India, and the Middle East. A run rate is a pace, not booked revenue, but a second line this size is what OpenAI carries into an IPO defending an $852 billion valuation.
Source: the-decoder.com ↗
OpenAI's advertising business has reached an annualized revenue run rate of $1 billion, according to the company.
OpenAI
Why this matters
- → OpenAI adds $1B revenue stream 200 days after launch, vindicating diversification ahead of IPO.
- → Ads now in 40+ countries with self-serve options expanding globally.
- → Second revenue line strengthens defense of $852B valuation.
Ad blitz funds the IPO